Your Business Writing Checklist: Simple as A-B-C

Do you wish you had one last shot to get your business writing right? Developing a checklist is a simple way for polishing diamonds in the rough. The following is a sample business writing checklist that’s as simple as A-B-C. Accurate Brief Clear Psst….If...

5 Things That Make a Case Study a Good Story

If ever you wanted a case study on opinions, collect what’s been written about the proper case study length. Should only contain 500 – 1,500 words Two to five pages – top There are no hard rules. I admit, I like the last argument.     But whichever...

How Welcoming is Your Business Communication?

Would you slam a door in the face of a potential customer? How about an existing one? Of course, you wouldn’t. Yet unintended business communication actions may trigger less than welcoming business communication. Learn how to replace those missteps with a...

Tools for Avoiding Grammar Pitfalls

Grammar is like math. Some of us cringe when we hear the term. Others find the topic endlessly fascinating. Regardless of which camp you fall into, good grammar builds a solid foundation for your business communication. Grammar is the GPS to better business...

The Dreaded B Word in Business Communication

What is the one word no writer or marketer wants to hear? Boring business communication is a redundant phrase to some people. Isn’t all business communication boring? If you’d like that concept to disappear in your business communication, experiment with the following...

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