by Cathy Miller | Apr 18, 2023
Can you name the company behind each tagline shown below? Think Different Just Do It Don’t Live Life Without It The Ultimate Driving Machine The Happiest Place on Earth How did you do? Need a little help? (1) Apple, (2 ) Nike, (3) American Express, (4) BMW, (5)...
by Cathy Miller | Apr 5, 2023
Simply Stated Business is an old site by some standards. Not anywhere near Old Lady status (like its owner). But older than I imagined it would become when I started. So, the old site was due for a facelift. The video below highlights some of the changes. If...
by Cathy Miller | Mar 23, 2023
What picture do you see in your mind when you read the following? Marcus ran into Tim in the hallway. Did you think Marcus owed Tim an apology because he bumped into Tim? Or did you think Marcus simply encountered Tim while walking down the hallway? Let’s rewrite the...
by Cathy Miller | Mar 3, 2023
How often do you read a sentence and think – well, duh? Or perhaps it’s a heading or post on a social media platform. Not exactly the reaction the writer wants. In business writing, the Duh factor is an easy trap to fall into. Sometimes it springs from lazy writing....
by Cathy Miller | Jan 30, 2023
Do you wish you had one last shot to get your business writing right? Developing a checklist is a simple way for polishing diamonds in the rough. The following is a sample business writing checklist that’s as simple as A-B-C. Accurate Brief Clear Psst….If...
by Cathy Miller | Jan 19, 2023
Have you ever seen a raw diamond? It has its own beauty but what emerges when it’s cut and polished is the stone at its best. Raw, uncut business writing is like that. One of the joys of writing is discovering the gems that form the final version. Whether you are...
