by Cathy Miller | Dec 10, 2012
Business blog post topics are as popular as receiving holiday gifts. Well, almost. Using the holiday season, let’s put a new twist on an old theme – the Twelve Days of Christmas. Lyrical Lessons Do you remember the lyrics? How about all those gifts? Don’t...
by Cathy Miller | Nov 26, 2012
Does your business’ marketing take a tryptophan trip to Snoozeville during the holidays? Have you already written off the year? Are you caught up in your own holiday shopping? There’s something about the start of the holiday season that has us looking...
by Cathy Miller | Oct 17, 2012
You’re a reasonably bright person, right? So, why does technical writing make you feel so stupid? Does this sound familiar? The how-to manual forgets to tell you how Legislation crushes you in cross-references Contracts bind you in legalese All forms of...
by Cathy Miller | Sep 24, 2012
Print is not dead for all consumers. If you buy into the latest survey, marketers may want to include some back-to-the-future print marketing. The 2012 Mendelsohn Affluent survey from global independent market research firm Ipsos, reports ~ 82 percent of affluent...
by Cathy Miller | Sep 12, 2012
We love to store stuff. We pay storage unit fees for years We keep downloads indefinitely We dedicate drawers to storing junk When we finally face our storage, we are thrilled when we find something we can actually use. Like business writing outlines. Remember those?...
by Cathy Miller | Sep 3, 2012
I love honoring Labor Day here in the U.S. It means I’m not working Simply stated business will return after the holiday I’ll leave you with a few facts about Labor Day. Enjoy. Labor Day Facts The first Labor Day was observed in 1882 in New York...
