by Cathy Miller | Jun 14, 2017
Are you on the fence about outsourcing your business writing? Is your business too small to afford professional business writing? Are you large enough to have your own communications department? If so, how does outsourcing your business writing make sense? Bottom...
by Cathy Miller | Nov 3, 2016
Social media is an impatient platform. What’s trending today is forgotten tomorrow. Who would believe we’d be losing the attention span race to goldfish? Unless you don’t believe that tale. Regardless, you have probably experienced how difficult it...
by Cathy Miller | Sep 12, 2016
Do you know about LinkedIn ProFinder? Chances are, you may not. For some reason, the networking platform launched the new service with very little fanfare. Surprising, since at least one LinkedIn expert labels it a game changer. And the way they are rolling out the...
by Cathy Miller | Aug 29, 2016
Do you start your business year like an Olympic sprinter? You explode out of the blocks Then leap over first quarter obstacles You pace yourself mid-year Then the last quarter hits. Your business muscles scream Your marketing confidence may stumble You may feel like...
by Cathy Miller | Sep 8, 2015
What do you think of when you hear the term public relations? A huge corporation’s spin masters? A celebrity’s damage control chief? The heart of public relations is relationship-building. Relationship-building sparks success. Effective PR strategy is good...
