by Cathy Miller | Oct 10, 2011
Business writing often gets a bad rap. It’s boring It’s forgettable It’s painful If your business writing fits one or all of those descriptions, you need to ask yourself, Why? Perhaps – You lack the passion for your business The person doing your...
by Cathy Miller | Aug 18, 2011
You may have the brightest ideas and the most innovative products, but poor business writing punches holes in your success. Whether you write the content yourself or have someone else do it, be on the lookout for these hole punchers. The I Sinkhole Feeling pride in...
by Cathy Miller | Aug 8, 2011
Despite our best efforts, sometimes business communication gets prickly. Our client misinterprets an email An online discussion goes beyond heated Our product or service falls short of complete satisfaction It happens. How we respond can make a difference between a...
by Cathy Miller | Jul 25, 2011
When you read your business writing, whose voice do you hear? Your boss’? Your mentor’s? Your mother’s? (just making sure you’re paying attention) If you don’t hear your voice in your business writing, you need to re-think your strategy....
by Cathy Miller | Apr 21, 2011
I was thrilled when freelance writer, Brandi-Ann Uyemura, asked me to guest post at her freelance writing blog. Here is a sneak peek. You can see the entire post at Brandi’s site. ============= Who Says Business Writing is Just a Day Job? Speak with business...