by Cathy Miller | Jun 7, 2011
Towards the end of 2010, LinkedIn® rolled out its Company Pages to small and large businesses alike. If you are a small business owner like me, you may think the new feature is for the big boys only. That’s not the case – the newer feature is for sole...
by Cathy Miller | Jun 2, 2011
No, It’s not the final launch of the space shuttle, Endeavour. This launch is Mike Stelzner’s new book – Launch: How to Quickly Propel Your Business Beyond the Competition. In his new book, Mike – “reveals a new way to grow your business. It’s...
by Cathy Miller | May 18, 2011
All social media platforms have their list of rules. Be honest, do you read them? Like any other platform, LinkedIn® has its own User Agreement. Here are 7 rules you may not know. #1 – You can maintain only one account at a time. If your account started...
by Cathy Miller | May 11, 2011
Quick – answer this question – What is the toughest part about managing a business blog? If you answered – Figuring out what to write about – You are not alone. At Arm’s Length I feel your pain. Some days I stare at the blank blog post screen I’m a...
by Cathy Miller | May 2, 2011
Recent posts and comments around the blogosphere question the practice of thanking others for hitting the ReTweet (RT) button on your Tweets. Some feel the thank-yous are overkill Others believe they are a nice touch I confess. I fall into the RT thanker role. Maybe...
by Cathy Miller | Apr 27, 2011
A few weeks ago Social Media Examiner released the 2011 Social Media Marketing Industry Report. I attended a webinar that highlighted some of the key findings of the report. One result leaped out at me. Video marketing is on 77 percent of the marketers’ To Do...
