by Cathy Miller | Oct 8, 2012
Change comes with the territory. If you participate in social media at all, you experience more than your fair share of change. LinkedIn (LI), the platform that promotes its site as the World’s Largest Professional Network, has introduced a boatload of changes....
by Cathy Miller | Oct 1, 2012
Even Snoopy casting shadows with the MetLife blimp over the 15th hole could not stop the Europeans from capturing the Ryder Cup in golf – again. Snoopy – an American icon. Have you heard the story of how MetLife scored one of the biggest coups ever – Earning the right...
by Cathy Miller | Sep 26, 2012
If you have been on LinkedIn the last couple of days you probably noticed the networking site’s latest addition – Endorsements Since it is so early in the roll-out, I won’t completely dismiss the idea, but I have my doubts regarding its value. How it...
by Cathy Miller | Sep 17, 2012
We live in a visual world. Pew Research dubs our photos and video obsession as social currency. Don’t let that get out We’ll turn into a giant swap meet I suspect it may be too late. Make or Take In its publication, Photos and Videos Are Key Social...
by Cathy Miller | Aug 30, 2012
Anyone who spends any time on Facebook understands that the platform works on an opt-out basis instead of opt-in. The latest setting (you may be unaware of) deals with the default account setting that authorizes Facebook to use your photos in ads targeting your...
by Cathy Miller | Aug 13, 2012
There’s been a lot written about guest blogging. Some positive Some headlining as the next rant A recent post on social media takers surprised me with the amount of passion over the guest blogger spam attack. Blog hosts are fed up with this form of social...