Social Media Strategy: Pick Your Poison

What is your reaction when you hear the phrase social media strategy? Do you groan in pain? Do you shout, “Enough already!” Or do you jump up and down with glee? For many small business owners, they’d rather not deal with any of it. Social media...

Guest Post: Medical White Papers

I am thrilled to have Nicky Parry back for another guest post while I am out walking 60 miles to stomp out breast cancer. White papers are an anchor of my business writing services and those for the healthcare industry have unique characteristics, particularly in the...

Guest Post: The Ideal Ghostwriting Client

Do you wish you could write a book for your industry? You’re an expert in your field It would be good for business But, you simply do not have the time Another option for you is hiring a ghostwriter. While I am away stomping out breast cancer at the 3-Day, 60...

Guest Post: Cloud Computing

  There are so many things I need to learn that even my What I Want to Learn list takes a sideroad. That’s what happened when I wrote my Cloud Computing post It’s how I ended up with the following guest post Being the smart person I am, I jumped at...

A Plugin By Any Other Name is Not the Same

You read about the latest, great plugin and rush to add it to your site. But, did you add the right one? Sounds simple, right? After all, you have the plugin name What you find is the name might as well be John Smith (or Cathy Miller) for all the like-named plugins....

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