Guest Post: Anne Wayman Knows How to Keep it Simple

A great way to kick off Guest Post week is featuring a post from Anne Wayman. This week I am in San Diego, my old hometown, for business and pleasure. Meeting with clients Participating in my 9th 3-Day Walk for the Cure And having lunch with writer friend, Anne Wayman...

Ignoring LinkedIn Answers is Not Smart

Responding to blog comments is good business. It acknowledges the reader It shows respect for their time It helps build online relationships It’s logical, right? So, why would someone ignore LinkedIn Answers? Looking for Answers LinkedIn’s feature,...

Could Your Photo Use Cost You Big Time?

Photo use thrives in our 24/7 world. Blogs look naked without them. Advertising would lose some of its pizazz And direct mail would be drowning in words Well, more than it already does. Despite the popularity of photos and images,there are still misconceptions about...

Technical Writing Made Simple, Stupid

You’re a reasonably bright person, right? So, why does technical writing make you feel so stupid? Does this sound familiar? The how-to manual forgets to tell you how Legislation crushes you in cross-references Contracts bind you in legalese All forms of...

Marketing Survey for Small Businesses Reveals Opportunities

Pitney Bowes has seen a few changes in the business world in its 90+ -year history. When I think Pitney Bowes, I think huge, but its hardware and software products touch small and large businesses alike. Recently, the company conducted a small business marketing...

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