by Cathy Miller | Sep 15, 2014
How do you decide which business communication vehicle is the best one? Do you choose the one you like to do? Or do you think about what your reader likes? Do you write business communication yourself or outsource it to a professional? Are Your Business Communication...
by Cathy Miller | Sep 9, 2014
Do you plan your marketing tasks for the year? Or are you more of a fly by the seat of your pants marketer? What about a budget for those marketing tasks? If you’re a small business, you may not calculate the cost for each marketing task. Especially the tasks...
by Cathy Miller | Sep 1, 2014
Fall is right around the corner and many of us set our vision on next year. At least for our business. We’re not giving up on this year. We’re simply planning ahead. You are planning ahead? Right? Would you like a little help? Over the next three posts,...
by Cathy Miller | Aug 4, 2014
Imagery adds sparkle to your business message. Visual imagery brings words to life. The right photo or technology touch ignites your business message. Descriptive imagery captures the imagination with figurative language that fuels your story. Is there such a thing as...
by Cathy Miller | Jul 28, 2014
Have you thought of hiring a business ghostwriter? Or perhaps you’re a writer considering this path. A business ghostwriter is often industry-specific. After 30-plus years in the health care and employee benefits industry, I kind of fell into ghostwriting. When...