How to Peel Away the Style Layers of Your Audience

by | Aug 15, 2022

Part of the Who are You series Margo looked over her audience and took a deep breath. So many people. Most she had never met. We all have layers to our personality and our own communication styles and preferences. How did she communicate to a roomful of differences?...

Who Cares About Your Business Communication?

by | Aug 13, 2022

Part of the Who are You series Being in danger is when you find out who cares. But that response can change quickly when an individual feels duped. Remember the story about the little boy who cried, “Wolf?” A shepherd boy pretended a wolf threatened his...

Who are You and How is Your Business Different?

by | Aug 11, 2022

Part of the Who are You series Consumers are a skeptical bunch. With a raised eyebrow and a load of mistrust, consumers want to know. Who are you? Why should I care? What problems will you solve for me? How are you any different from the rest? Then they demand you...

The Shark Tank Approach to Your Business Product

by | Aug 9, 2022

Part of the Who are You series Have you seen the show, Shark Tank? If you have, I bet you think it’s aptly named. People pitch their business product or idea to a panel of self-made millionaires and billionaires (the “Sharks”). The Sharks decide if...

Business Communication Basics: The Who, What, Did You?

by | Aug 7, 2022

Samantha’s business communication frustrated her. Oh, she was proud of the content, but no one noticed it. Samantha’s friend, Lucy, suggested maybe it was time to get back to business communication basics. What Are Business Communication Basics? Lucy’s suggestion left...

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