Shouldn’t Change Start With Customers?

Two recent changes in social media world had me thinking, “Did you even ask your customers?” Don’t Tick Off 3-Day Walkers The first took place on Facebook. I am participating in my 7th Susan G. Komen, 3-Day, 60-mile Walk for Breast Cancer. I have to...

Keep it Simple Stupid

We have all heard the phrase, keep it simple, stupid. I promise you, it was not the inspiration for this blog – well, the simple part was  – not the stupid part. Keep it Simple, Clear & Uniquely Yours However, I do have a passion for making things...

How Filling a Need Makes a Better Bed

Marketing gurus preach that the key to success is finding a need and filling it. Sounds good on paper (or screen), but the tough part is finding that need. Short-Sheeted Here is a need for you entrepreneur, engineer-types – find an easier way to make a bed....

Finding Inspiration from Rattlesnakes

We all look for inspiration in the work we do. Who knew that a story on rattlesnakes would be mine? Boredom Bites Writer’s block is just a word wall for lack of inspiration. We all experience times, no matter how much we love our jobs, when we are simply...

LeBron – Loyal Subject or Business Person?

The whole LeBron James spectacle made me wonder about the term loyalty, and whether or not it should apply. Senseless Dribble Even non-sports fans probably found it difficult to escape all the hype surrounding “The Decision” of where LeBron would play...

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