by Cathy Miller | Nov 11, 2010
In an earlier post about word cloud software, I mentioned I used Snagit to save images. I realized that some of you may not be familiar with this popular screen capture tool. For this Techie Tip Thursday, let’s look at Snagit. Simply Snagit I have been using...
by Cathy Miller | Nov 8, 2010
It seemed the right thing to do – create a business blog. Your competitors had one Your clients are avid internet users You created the proper fanfare. You developed an editorial calendar You put someone in charge of managing the blog You marketed the debut of...
by Cathy Miller | Nov 5, 2010
I will be in San Diego from 11/13 through 11/22/2010. I am participating in my 7th Susan G. Komen 3-Day, 60 Mile Walk for Breast Cancer in San Diego. Although I will have access to a computer, I would love guest posts during that time – or any time, for that...
by Cathy Miller | Nov 4, 2010
You never call. You don’t respond. Are you breaking up with your customers? Often, social media is overwhelming, but each contact is a potential customer—directly or indirectly— Even silent readers of blogs are potential customers Those lurking in the background...
by Cathy Miller | Nov 3, 2010
Storytelling is a popular formula for successful writing. Effective storytelling: Hooks your reader Invokes a response Encourages action You know storytelling works for blogging, but how do you make it work for business writing? How can it spice up a dry, technical...
