by Cathy Miller | Sep 11, 2022
Part of the What is Your Purpose series Do you hate to be told what to do? Yeah, me, too. Maybe that’s why we fail to tell our business communication audience what to do. We don’t want to tick them off. Or we assume our audience will know what to do. In...
by Cathy Miller | Sep 1, 2022
Part of the What is Your Purpose series How great would it be if your audience knows exactly what you want them to know? No confusion All their questions answered The perfect communication Perfect communication may be unattainable, but to achieve your purpose,...
by Cathy Miller | Aug 23, 2022
Part of the What is Your Purpose series No one fails on purpose, do they? But we are human and do occasionally fail at something. But this is a purpose of a different kind. It is that magical moment you hope to achieve when all your efforts pay off. The What’s...
by Cathy Miller | Aug 17, 2022
Part of the Who is Affected series Okay, so not sharing business communication may be less than life-threatening. But have you ever felt like you were the last person to hear about changes? Changes that have a direct impact on what you do. Tick you off? Yeah, me too....
by Cathy Miller | Aug 11, 2022
Part of the Who are You series Consumers are a skeptical bunch. With a raised eyebrow and a load of mistrust, consumers want to know. Who are you? Why should I care? What problems will you solve for me? How are you any different from the rest? Then they demand you...
by Cathy Miller | Aug 9, 2022
Part of the Who are You series Have you seen the show, Shark Tank? If you have, I bet you think it’s aptly named. People pitch their business product or idea to a panel of self-made millionaires and billionaires (the “Sharks”). The Sharks decide if...
