How Business Communication Fails on Purpose

Part of the What is Your Purpose series No one fails on purpose, do they? But we are human and do occasionally fail at something. But this is a purpose of a different kind. It is that magical moment you hope to achieve when all your efforts pay off. The What’s...

How Sharing Business Communication Could Save Your Life

Part of the Who is Affected series Okay, so not sharing business communication may be less than life-threatening. But have you ever felt like you were the last person to hear about changes? Changes that have a direct impact on what you do. Tick you off? Yeah, me too....

Who are You and How is Your Business Different?

Part of the Who are You series Consumers are a skeptical bunch. With a raised eyebrow and a load of mistrust, consumers want to know. Who are you? Why should I care? What problems will you solve for me? How are you any different from the rest? Then they demand you...

The Shark Tank Approach to Your Business Product

Part of the Who are You series Have you seen the show, Shark Tank? If you have, I bet you think it’s aptly named. People pitch their business product or idea to a panel of self-made millionaires and billionaires (the “Sharks”). The Sharks decide if...

Business Communication Basics: The Who, What, Did You?

Samantha’s business communication frustrated her. Oh, she was proud of the content, but no one noticed it. Samantha’s friend, Lucy, suggested maybe it was time to get back to business communication basics. What Are Business Communication Basics? Lucy’s suggestion left...

27 Ways to Add Zing to Your Business Communication

Has your business communication lost its zing? Is it boring? Have you put it on autopilot? Do your words yawn back at you before you hit Send? Even professional writers occasionally lose the pizazz in their writing. Sometimes all you need is a little zing infusion....

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