The Shark Tank Approach to Your Business Product

Part of the Who are You series Have you seen the show, Shark Tank? If you have, I bet you think it’s aptly named. People pitch their business product or idea to a panel of self-made millionaires and billionaires (the “Sharks”). The Sharks decide if...

Business Communication Basics: The Who, What, Did You?

Samantha’s business communication frustrated her. Oh, she was proud of the content, but no one noticed it. Samantha’s friend, Lucy, suggested maybe it was time to get back to business communication basics. What Are Business Communication Basics? Lucy’s suggestion left...

27 Ways to Add Zing to Your Business Communication

Has your business communication lost its zing? Is it boring? Have you put it on autopilot? Do your words yawn back at you before you hit Send? Even professional writers occasionally lose the pizazz in their writing. Sometimes all you need is a little zing infusion....

3 Tricks for Vivid Business Communication

Vivid business communication is not a phrase you see every day. Unfortunately, boring is more often the term associated with it. Posts have gone viral over the topic of boring business writing. Not exactly a reason for celebration. Wouldn’t you prefer the word...

Is Your Business Writing Figuratively Speaking?

Business writing is a barbed wire trap (figuratively speaking). Although to some readers (and writers), the pain is real. You navigate a field filled with typos, grammar gremlins, and the dreaded boring. Boring may be the deadliest of them all. Blast boring by...

Stop Those Message-Undermining Dastardly Demons

Are undermining dastardly demons destroying your message? You believe in your business. You’re excited to share it with the world. But somehow your vision is falling short. Could it be how you’re communicating your message? Undermining Dastardly Demons You...

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