by Cathy Miller | May 22, 2021
Do you view white papers and postcards as old fogey business marketing? I mean, seriously, didn’t the digital age roll right over those archaic forms of communication? Maybe not. Like a kitchen stuck in the 80s, a renovation could be all you need to make...
by Cathy Miller | May 13, 2021
Innovate has a bad rep. Along with its cousin, innovation, the word is on more than one hated business jargon list. That’s too bad. The concept of making a change or doing something a new way has brought us some of our best products and ideas. So, for at least today,...
by Cathy Miller | Apr 30, 2021
Keeping business writing simple sounds like a good idea. Your reader would certainly appreciate it. But imagine creating content for a boss who loves technical white papers with loads of references. Or you work in information technology and market to non-techie...
by Cathy Miller | Apr 5, 2021
It’s time again for a check on What Went Write in your first quarter. After a year like 2020, who could blame you if you are still in a bit of a funk? So, I hope this annual reminder can help you feel you are doing something positive during a pandemic we just...
by Cathy Miller | Mar 26, 2021
Mary was a card-carrying Boomer who loved writing. But, along with her boomer status came a boomer brain. She’d miss the great memory she had if only she could remember she had one. Okay, so maybe this is sounding autobiographical. I am a Boomer who loves...
by Cathy Miller | Mar 15, 2021
Grammar missteps take many forms. I sometimes take them to a new level. March 4th was National Grammar Day. The first time I learned that was in 2013 (when this post originally published). I was two days late sharing the event. After such a lousy year in 2020, I vowed...
