by Cathy Miller | Feb 24, 2022
What is the one word no writer or marketer wants to hear? Boring business communication is a redundant phrase to some people. Isn’t all business communication boring? If you’d like that concept to disappear in your business communication, experiment with the following...
by Cathy Miller | Feb 20, 2022
Does your business communication motivate your audience into some form of action? Commenting on something you wrote Sharing a favorite post Purchasing a product –something. Few of us hope we put the reader or listener to sleep. Well, maybe if you’re a hypnotist....
by Cathy Miller | Feb 11, 2022
A unique business is a good thing – provided it’s unique for the right reasons. You put a lot into your business. But, it’s tough to capture and keep the attention of a bombarded marketplace. You need to stand out. But how do you get there? Do you...
by Cathy Miller | Feb 2, 2022
Who hasn’t hit Send and regretted it later? It’s one of our major social media Oops moments. But this list goes beyond the annoying auto-correct or auto-fill. See if you recognize any of the following signs that you hit Send too soon. Top 10 Signs You Should Not Hit...
by Cathy Miller | Nov 12, 2021
Don’t you wish people followed the advice of Thomas Jefferson about trimming excess words? Especially the politicians. A colleague at a consulting firm once accused our auditing area of being paid by the pound. The American weight Not the British currency If you read...
by Cathy Miller | Oct 29, 2021
If you know me, you know I love Halloween. I wonder if that’s the reason I loved being a ghostwriter. I first published this post on October 29, 2012. The Halloween goblins prompted me to update it on the same day – eight years later. I decided to convert...