by Cathy Miller | Oct 22, 2022
Do you view executive summaries as an old fogey marketing technique? Maybe your business is just you. So, why would you need to know how to create an executive summary? One of the following may fit your business. Executive summaries offer an overview of your business...
by Cathy Miller | Oct 21, 2022
Have you panicked when a client asked for a professional analysis report? No matter what your business, eventually someone asks you to analyze something. Designers analyze websites. Writers review communication. Specialists consult on their niche. It is especially...
by Cathy Miller | Oct 16, 2022
Can we talk? You know – without our fingers tapping on some smartphone or keyboard. When did talking live go out of style? Sure, the pandemic upped the number of calls sent to the black hole of voicemail. But seeing how this post originally published in 2010, we can’t...
by Cathy Miller | Oct 13, 2022
Have you heard the business writing tale? It’s a haunting story. Very tongue in cheek. That’s what happens when you combine two of my favorite things – business writing and Halloween. A pretty frightening video I’ll let you define frightening I...
by Cathy Miller | Oct 11, 2022
What do customer service heroes look like? Do they even exist? Think about the last time customer service made you smile. You hear plenty of horror stories. I’ll bet you have more than a few of your own. That’s why we applaud so loudly when we discover...