How to Create Executive Summaries That Invite Success

Do you view executive summaries as an old fogey marketing technique? Maybe your business is just you. So, why would you need to know how to create an executive summary? One of the following may fit your business. Executive summaries offer an overview of your business...

Yes, YOU Can Create a Professional Analysis Report

Have you panicked when a client asked for a professional analysis report? No matter what your business, eventually someone asks you to analyze something. Designers analyze websites. Writers review communication. Specialists consult on their niche. It is especially...

Can We Talk Without Our Fingers?

Can we talk? You know – without our fingers tapping on some smartphone or keyboard. When did talking live go out of style? Sure, the pandemic upped the number of calls sent to the black hole of voicemail. But seeing how this post originally published in 2010, we can’t...

Business Writing Tale in Time for Halloween

Have you heard the business writing tale? It’s a haunting story. Very tongue in cheek. That’s what happens when you combine two of my favorite things – business writing and Halloween. A pretty frightening video I’ll let you define frightening I...

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