What defines your killer clients? And how do you get on their most wanted list?
Part 2 in the 10-Part Marketing Plan Process uncovers the mystery of the killer client.
In a previous post, we sought the help of t.v. fictional character, Lieutenant Colombo.
The guide 5 Clues to I.D. Your Killer Client borrows a bit from Colombo and sifts through the clues to help you define who your killer client is and how you can close in to seal the deal.
Click on the above link to download your free copy. No sign-up necessary.
- Add your clues for finding your ideal client in Comments
- Or send a tweet with the hashtag #killerclientclues
Happy sleuthing.
BigStock Photo Credit
View an infographic of the 10_Part Marketing Plan Process.
Part 3: Beating Blind Hog Objectives
Part 4: A Simple Marketing Plan Budget Guide
Part 5: Infographic: Choosing Your Marketing Communication Channel
====================
Helping you Keep it simple, clear & uniquely yours – contact me for help with your business writing needs.
=====================
Hi Cathy,
I think this is a much-needed step-by-step guide. So many freelancers and very small businesses think that they can skip having a marketing plan, but if you want to succeed it’s important to be intentional about what you are doing.
Hi Laura: Nice to see you here. 🙂 Thanks for the kind words. I agree, a plan, even the most basic of plans, helps you create a focus. I think sometimes we overthink our plan. One of my favorite mantras is the great thing about a plan is you can always change it.
Thanks for sharing your thoughts, Laura.