Beware – the end of the 1st quarter is looming.
In What Went Write in Your 1st Quarter, you discovered tips for conducting a quarterly review of your business writing.
The post also offered how to plan for the future.
But, what if you don’t have a business communication plan?
No worries.
I took my latest SlideShare obsession to create a presentation that not only offers you a framework for your plan, but incorporates a review plan as well.
Note: An updated (shorter) version of the March 27, 2013 Slideshare presentation can be found in What’s Your Business Communication Strategy for the Year?
Your Business Communication Plan
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Helping you Keep it simple, clear & uniquely yours – contact me for help with your business writing needs.
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BigStock Photo Credit for images in SlideShare
Excellent slide show Cathy,
Yeah I can’t believe how fast time is flying by now.
I can’t wait til it gets warmer so I can hit the beach and
s l o w d o w n
You’re 100% right though running a business without a plan is like searching for treasure without a map.
-Good luck with that.
Thank you, Darnell. I love your analogies. 🙂 Here’s hoping you find your treasure!
Excellent Cathy! You’re very good at creating these slide presentations. Is that a service you provide to clients?
Thank you, John. I have done some for clients in the past, but it can be time-consuming and most decide to do their presentations in-house. You can see a sample of one of my client’s presentations in my portfolio. Thanks for stopping by, John.
Cathy, it seems like this communication plan might have a big overlap with The Plan for the business… or is it just me?
btw, I think 55 slides is probably too many… I seem to want to quit around 25-or 30, is it just me?
Anne, I would agree that there is overlap with a business plan. From my view, a business plan lays out the purpose and goals of the business, and how you plan to get there.
This business communication plan narrows the focus on the marketing/communication side.
Normally, I would agree with you about the length (although it’s somewhat inflated as several of the slides are really one slide, broken into a point-building progression).
However, my research has discovered that it’s actually the longer versions (50 to 60 slides or more) that receive the most views. Used in this context, SlideShare is like an alternative to an ebook.
I am testing the waters to see how it’s received and will share my experience in future posts. I appreciate your feedback, Anne.
Hmmm, can you tell what audience likes the longer format?
If you purchase one of the paid versions (which I did), they have an Analytics piece that shows who downloaded and you can also create a LeadShare campaign.
okay, I surrender! 😉 Thanks for the info, Cathy.
No need to surrender, Anne. The long version is not for everyone. Trust me, it’s not my cup of tea, but if that’s the preference for some people, who am I to question it? 😉
I agree… as usual.
Like the stuff you’re posting on Slideshare, Cathy, though like Anne, I’ve been conditioned to read shorter slideshows. I’d also be interested to hear your experience with the longer ones.
Thanks, Sharon. One of the sources I read justified the longer ones (as I mentioned to Anne) as an alternative to an ebook. I guess people don’t like reading ebooks now. They want fewer words & more images. 😉
I think it’s because when SlideShare 1st started, what was loaded were presentations from speaking engagements. Ayway, we’ll see how it goes.
I do appreciate the feedback and am actually inclined to agree. 😉