Beating Blind Hog Marketing Objectives

by | Jan 20, 2014

Small pig-sunglassesBlind luck is not a bad thing – if you can make it happen.

Relying on blind luck for your business marketing success is seldom smart strategy.

In Part 3 of the 10-Part Marketing Plan Process, we revisit setting objectives.

The prior post, Why Blind Hog Business Communication Objectives Don’t Work, introduced a favorite southernism of my dad.

If you are unfamiliar with the expression, the following SlideShare presentation explains. It also offers 3 tips for creating marketing or business communication objectives that work.

Let us know in Comments what you think. What tips do you have?

Beat Blid Hog Marketing Objectives

View an infographic of the 10-Part Marketing Plan Process.

Part 1: Your Vision

Part 2 I.D. Your Killer Client

Part 4: A Simple Marketing Plan Budget Guide

Part 5: Infographic: Choosing Your Marketing Communication Channel

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Helping you Keep it simple, clear & uniquely yours – contact me for help with your business writing needs.

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 BigStock Photo Credit

4 Comments

  1. Lori
    Lori on January 24, 2014 at 6:36 am

    LOVE it. 🙂 So true — I’ve seen plenty of companies taking the blind-hog approach.

    Reply
    • Cathy Miller
      Cathy Miller on January 27, 2014 at 11:49 am

      Thank you, Anne. Those are some cute hogs, aren’t they. 😉

      Reply

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