A Feel Good, Non-Smarmy Guide to Business Communication

Part of the What is Your Purpose series What makes you feel good about a person you meet for the first time? It’s probably not the pushy salesperson. You know the type. With pearly whites flashing, he or she gushes how simply wonderful it is to meet you. That’s...

#1 Tip for Communicating What You Want Others to Know

Part of the What is Your Purpose series How great would it be if your audience knows exactly what you want them to know? No confusion All their questions answered The perfect communication Perfect communication may be unattainable, but to achieve your purpose,...

How Business Communication Fails on Purpose

Part of the What is Your Purpose series No one fails on purpose, do they? But we are human and do occasionally fail at something. But this is a purpose of a different kind. It is that magical moment you hope to achieve when all your efforts pay off. The What’s...

How Sharing Business Communication Could Save Your Life

Part of the Who is Affected series Okay, so not sharing business communication may be less than life-threatening. But have you ever felt like you were the last person to hear about changes? Changes that have a direct impact on what you do. Tick you off? Yeah, me too....

How to Peel Away the Style Layers of Your Audience

Part of the Who are You series Margo looked over her audience and took a deep breath. So many people. Most she had never met. We all have layers to our personality and our own communication styles and preferences. How did she communicate to a roomful of differences?...

Who Cares About Your Business Communication?

Part of the Who are You series Being in danger is when you find out who cares. But that response can change quickly when an individual feels duped. Remember the story about the little boy who cried, “Wolf?” A shepherd boy pretended a wolf threatened his...

Who are You and How is Your Business Different?

Part of the Who are You series Consumers are a skeptical bunch. With a raised eyebrow and a load of mistrust, consumers want to know. Who are you? Why should I care? What problems will you solve for me? How are you any different from the rest? Then they demand you...

The Shark Tank Approach to Your Business Product

Part of the Who are You series Have you seen the show, Shark Tank? If you have, I bet you think it’s aptly named. People pitch their business product or idea to a panel of self-made millionaires and billionaires (the “Sharks”). The Sharks decide if...

Business Communication Basics: The Who, What, Did You?

Samantha’s business communication frustrated her. Oh, she was proud of the content, but no one noticed it. Samantha’s friend, Lucy, suggested maybe it was time to get back to business communication basics. What Are Business Communication Basics? Lucy’s suggestion left...