by Cathy Miller | Nov 3, 2014
‘Tis the season for looking ahead to a new business year. Or are you a procrastinator who would rather put off your business review? If the holiday season means a slowdown in your business, what better time to plan? Even if you’re super busy, a simple...
by Cathy Miller | Oct 20, 2014
Readers love word lists. Whether it’s words we overuse or those we wished we used more, we love to download and share our lists. Word lists are the espresso on our business communication menu. They are a quick shot of inspiration in a bland world. Word Lists...
by Cathy Miller | Oct 6, 2014
One person’s networking is another person’s spam. The LinkedIn networking debate strikes at the core of that dichotomy. What is the LinkedIn networking debate? It starts with LinkedIn’s own User Agreement and its Dos and Don’ts section....
by Cathy Miller | Sep 29, 2014
LinkedIn is like every other social media platform. It stores a ton of user data. Have you ever wondered what kind of data they have on you? Well, now you can get a peek inside. LinkedIn Data LinkedIn announced the roll out of new tools for securing your account data....
by Cathy Miller | Sep 15, 2014
How do you decide which business communication vehicle is the best one? Do you choose the one you like to do? Or do you think about what your reader likes? Do you write business communication yourself or outsource it to a professional? Are Your Business Communication...
by Cathy Miller | Sep 9, 2014
Do you plan your marketing tasks for the year? Or are you more of a fly by the seat of your pants marketer? What about a budget for those marketing tasks? If you’re a small business, you may not calculate the cost for each marketing task. Especially the tasks...
by Cathy Miller | Sep 1, 2014
Fall is right around the corner and many of us set our vision on next year. At least for our business. We’re not giving up on this year. We’re simply planning ahead. You are planning ahead? Right? Would you like a little help? Over the next three posts,...
by Cathy Miller | Aug 4, 2014
Imagery adds sparkle to your business message. Visual imagery brings words to life. The right photo or technology touch ignites your business message. Descriptive imagery captures the imagination with figurative language that fuels your story. Is there such a thing as...
by Cathy Miller | Jul 28, 2014
Have you thought of hiring a business ghostwriter? Or perhaps you’re a writer considering this path. A business ghostwriter is often industry-specific. After 30-plus years in the health care and employee benefits industry, I kind of fell into ghostwriting. When...
by Cathy Miller | Jul 21, 2014
My LinkedIn company page delivered a message. Loud and clear. It was not pretty − or unexpected. More like forgotten A boomer brain moment My company page reminded me of a simple, well-known fact. Social media platforms change. Well Duh, right? Maybe this happened to...
