How to Bullet-Proof Your Technical Presentation

July 26, 2017

I bet you know this. You heard or read it a million times. Slide presentations stuffed with bullet points and text bore the heck out of your audience. You may have been one of the bored audience members – multiple times. But how many of you, despite your experience, continue to fill your slides with […]

Read the full article →

7 Tips for Finding the Right Business Writer

June 26, 2017

Have you seen the commercials about a mom’s over-protective nature toward her first child? By the second child, Mom relaxed the tight reins. When it comes to your business, do you feel like the first-child mom? The business is your baby You’ve nurtured its reputation You take care in its branding That’s why turning the […]

Read the full article →

Does Outsourcing Your Business Writing Make Cents?

June 14, 2017

Are you on the fence about outsourcing your business writing? Is your business too small to afford professional business writing? Are you large enough to have your own communications department? If so, how does outsourcing your business writing make sense? Bottom line: Should you outsource your business writing? The answer to that question is the […]

Read the full article →

Business Communication Stumbles and How To Get Back in the Race

May 30, 2017

Do you remember the story of Mary Decker? Some of you are probably too young to have seen her story live. Mary Decker was an elite middle-distance runner. She won World Championship gold medals and many expected her to win another in the 1984 Olympics. Great Britain’s Zola Budd and Mary were running side-by-side in […]

Read the full article →

Are You in a Bad Words Relationship?

May 18, 2017

Have you ever been in a bad relationship? Well, Duh. Who hasn’t, right? Maybe you swore off relationships altogether. Although I bet that didn’t last. Now, think about your relationships with words. Don’t think you have one? Sure you do. Your words relationship makes or breaks those other relationships – the personal and professional ones. […]

Read the full article →