Have you ever sent an email that you later wish you didn’t? I think we have all done that. Remember when your attempts for Recall failed, bringing even more attention to your email? With the advances in technology and social media, we have even more ways to send something we regret. The allure of social media [...]
Whether it’s print or online, most businesses subscribe to industry publications. It’s a great way for keeping in touch with trends and new ideas. You may advertise in those industry publications. An even better marketing strategy is getting your name and message published. Shared ideas are the foundation of effective thought leaders. Getting published is one [...]
It’s Your Customer Depending on who you talk to, social media is the greatest thing since sliced bread (and doesn’t that date me!) or it is a necessary evil. Every day brings some new technology that connects you to customers faster, better and easier. At times, keeping up is simply overwhelming. The theme of this blog [...]
I thought about becoming an independent writer for a long time. The one theme I heard over and over was do something you are passionate about. It sounds simple but it has its risks. Because it’s something you care about, the thought of failure is daunting. Nevertheless, the rewards are so much more satisfying. When you believe in your business, [...]
Successful business people know it’s all about relationships. Through effective marketing, businesses build trust – the foundation for developing strong business relationships. That is a positive impact of social media. In a Social Media Marketing Report released in 2009, results showed 88% of the surveyed marketers were using social media to market their business. Social media [...]
