Remember the Point of Your Business – Your Customers

Nothing like a global pandemic to change your perspective on your business and your customers. Have you lost business? Even long-time customers? Or, as they say in Shark Tank, did you pivot to ride out the pandemic tsunami? It is easy to panic but if you remember the...

5 Social Media Spring Cleaning Ideas

Spring may be just what we need. As I update this post, the Coronavirus  (COVID-19) confines us to our homes (at least I hope that’s what you’re doing). Springtime is a rebirth. And, hopefully, a departure from winter’s cold and snow and our fears...

Avoiding Social Media Oops

The latest company email had Carmen fuming. The sender’s critical remark about a project Carmen managed had Carmen seeing red. Intending to put the person in his place, Carmen hit reply and began pounding the keyboard. “Maybe if you spent even one minute...

More Social Media Experts-Just What the World Needs

I used to joke with my Information Technology (IT) buddies that they had the best job in the world. They could tell us anything Most of the world wouldn’t know if they were right or not Well, step aside IT. Meet the new “best job” – social...

Is New New Email-Social Media Report Life-Changing?

No, that is not a typo in the heading. It’s a play on the recently released report, The New New Inbox – How Email and Social Media Change Our Lives. The report captures feedback regarding the effect of email and social media. 1,000 business professionals...

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