Towards the end of 2010, LinkedIn® rolled out its Company Pages to small and large businesses alike. If you are a small business owner like me, you may think the new feature is for the big boys only. That’s not the case – the newer feature is for sole proprietors as well as large companies Consider setting [...]
If you belong to LinkedIn Groups, you may have received notices that the group is now an open group. What this means is the owner of the group decided to open discussions. Previous discussions are archived for member access only New discussions can be viewed by non-LinkedIn® members New discussions can be shared on Twitter [...]
If you are a regular follower of this blog, you know I am a fan of LinkedIn®. Like anything in life, it’s not perfect, but, here is what I do like – It has a more professional feel than other social media platforms It helps showcase your work It builds professional relationships Recently, I had a [...]
LinkedIn® released a new toy for those who love all things techie. InMaps is a visual tool for mapping your network connections. You need at least 50 connections At least 75 percent of your profile must be completed You can share the results You categorize the connections So, I thought, what the heck — I [...]
Does networking success depend on your profile photo? Some LinkedIn® members think so. Ready for My Close-up A question posed in the Answers section of LinkedIn® asked members what they thought was the single most important part of their profile. My immediate thought was – the Headline – that brief description right under your name [...]
Most people associate LinkedIn® with networking. It can also be a great source for blog topics. You have to register (no fee) for LinkedIn® to get access to the basic services. You can also upgrade (fee-based) for additional options. For my niche, LinkedIn® is a wonderful resource. Only you can decide if it makes sense [...]
Some people hate receiving a request for a LinkedIn® recommendation – and that includes people they like. The recommendation-haters probably do not care for reference letters either. Assuming you respect the requestor’s work (if you don’t, that’s a post for another day), here is a simple process for writing LinkedIn® recommendations. Creating a Quality Recommendation [...]
It is the social media mantra – be yourself! But, are you really succeeding at that or are you just following the crowd? I recognized a long time ago that my resistance to doing something just because everyone else is stems from being the middle child of seven. This saved me a lot of money on [...]
It’s Your Customer Depending on who you talk to, social media is the greatest thing since sliced bread (and doesn’t that date me!) or it is a necessary evil. Every day brings some new technology that connects you to customers faster, better and easier. At times, keeping up is simply overwhelming. The theme of this blog [...]
