Have We Lost Simple Communication?

Have we lost the simplest form of communication – the voice? No, not the popular singing competition. The human voice. The one that has much to say (at times, too much). Have you noticed how often this simple communication goes missing? Or is that just me? Situations...

Remember the Point of Your Business – Your Customers

Nothing like a global pandemic to change your perspective on your business and your customers. Have you lost business? Even long-time customers? Or, as they say in Shark Tank, did you pivot to ride out the pandemic tsunami? It is easy to panic but if you remember the...

Tuning Up Business Communication for Auld Lang Syne

Before you pop the bubbly and start singing Auld Lang Syne – Do you reflect on the closing year? Or are you someone who looks forward to the New Year? Or do you do a bit of both? This is the time businesses – small and large – review and plan. Now is...

Are You Putting Your Communication Cart Before the Horse?

To paraphrase Merriam-Webster, communication is an exchange of information. At times; however, businesses put the communication cart before the horse. The Communication Journey The horse leads the cart. Imagine the horse as business communication to customers and the...

Believe in Your Business – It Shows

I thought about becoming an independent writer for a long time. The one theme I heard over and over was do something you are passionate about. It sounds simple but it has its risks. Because it’s something you care about, the thought of failure is daunting....