Business Communication

Word Lists Bonanza

October 20, 2014

Readers love word lists. Whether it’s words we overuse or those we wished we used more, we love to download and share our lists. Word lists are the espresso on our business communication menu. They are a quick shot of inspiration in a bland world. Word Lists Video I just created a Transition Words/Phrases list from […]

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Beyond 120 Transition Words and Phrases

October 13, 2014

A good transition is like a bridge that takes you from one side to the other. Without it, your readers may miss the connection. These tiny titans of clarity take on many roles. Transition words and phrases link ideas They clear the way for comparisons And help readers draw conclusions Transition words and phrases keep your business writing simple. […]

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5 Ideas on What Makes Your Business Unique

September 22, 2014

Unique is good. It’s one of a kind. Unique stands out from the crowd. It is that Wizard of Oz moment when your business goes from black and white to technicolor. You land on your unique selling proposition. But how do you get there? How do you know what’s unique about your business? The following are […]

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Communication Vehicle Template Puts You in Driver’s Seat

September 15, 2014

How do you decide which business communication vehicle is the best one? Do you choose the one you like to do? Or do you think about what your reader likes? Do you write business communication yourself or outsource it to a professional? Are Your Business Communication Vehicles Driving You offered a roadmap of ideas for […]

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Your Marketing Task Budget Calculator

September 9, 2014

Do you plan your marketing tasks for the year? Or are you more of a fly by the seat of your pants marketer? What about a budget for those marketing tasks? If you’re a small business, you may not calculate the cost for each marketing task. Especially the tasks you do yourself. Let’s figure out what […]

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Your Vision Template for Next Year

September 1, 2014

Fall is right around the corner and many of us set our vision on next year. At least for our business. We’re not giving up on this year. We’re simply planning ahead. You are planning ahead? Right? Would you like a little help? Over the next three posts, I’ll provide you free copies of  business […]

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Customer Service Surprises Produce Magic

August 25, 2014

Too often good customer service is a surprise to us. We have become so accustomed to bad service, we view the opposite as the exception to the rule. Sad, isn’t it? How can you turn that view around? One way is by surprising your customers In a good way The following are examples of customer […]

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Customer Service Warning: When Speed Kills

August 18, 2014

Seventy-six seconds. That’s the average time an online customer will wait. We want information NOW. Is it any wonder there are so many customer service complaints? Can customer service be too speedy? Does speed kill the customer service experience? The following are customer-saving slowdowns to consider. Customer Service Speed Isn’t technology amazing? As a card-carrying boomer, […]

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Positive Customer Service Responses for 3 Thorny Tirades

August 11, 2014

At times, customer service appears to be an unlikely pairing of words. Unless you equate “service” to do-it-yourself. Our self-serve world includes self-serve solutions. Forums of users in the same turbulent sea of need Customer service agents without answers Frequently Asked Questions that do not fit your problem The business that stands out is the one with great customer service. Unfortunately, […]

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Is Your Business Message Lost in Imagery?

August 4, 2014

Imagery adds sparkle to your business message. Visual imagery brings words to life. The right photo or technology touch ignites your business message. Descriptive imagery captures the imagination with figurative language that fuels your story. Is there such a thing as bad imagery? Can imagery hurt your business message? Absolutely. The following are examples of imagery gone wrong. 1. […]

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