by Cathy Miller | Apr 29, 2013
If you doubt the power of social media, the recent phony tweet that sent stocks plunging could change your mind. Hackers pilfered the Associated Press’ (AP) Twitter handle long enough to send a fake tweet about explosions at the White House. Investors dumped...
by Cathy Miller | Apr 24, 2013
Put your money where your mouth is. Isn’t that what the infamous they always tell you? The Social Media Question: To Pay or Not To Pay offered some money tips. When should you pay for social media tools? When should you stick with the FREE version? Slideshare is...
by Cathy Miller | Apr 22, 2013
The internet has changed the way we think of business. Nearly every platform has a free version, including the biggies. Facebook Google+ LinkedIn Twitter I can’t speak for the top social platforms from China. We expect free content, and when we don’t find...
by Cathy Miller | Apr 17, 2013
Do you wonder why some food tastes better the next day? Chinese food delights Cold pizza calls to you Pasta spices dance The secret is overnight rest. Something magical happens when your refrigerator’s light winks out for the night. That same nocturnal magic...
by Cathy Miller | Apr 15, 2013
Politics is the poster child for death by committee. Reasons for debate are forgotten Discussion is lost in meaningless rhetoric Motives remain buried under layers of diversion Recently, in About Writing Squared Forum, writer friend, Lori Widmer, shared what can...
by Cathy Miller | Apr 1, 2013
Tax season is misplaced. Taxation should be a winter sport. Not Spring ~ when flowers bloom, birds chirp, and warm weather coaxes us outside Yet taxes hold the distinction as one of only two certainties in life – death and taxes. There are lessons to be learned...
by Cathy Miller | Mar 20, 2013
Happy first day of Spring. Hopefully, it’s not snowing on your day Spring brightens our world with a splash of color And has us thinking of rebirth Why not take the best of Spring and introduce it into your business writing? A Splash of Color Take a look at your...
by Cathy Miller | Mar 18, 2013
Business writers come in all shapes and sizes. Some are professional writers Others are business owners who also write And some have been drafted into writing Even the professional business writer has a bad day now and then. Bad business writing hits us all –...
by Cathy Miller | Mar 4, 2013
Do you have management responsibilities? Are you working with a lean staff? Maybe the staff is just you. Do you have stalled projects? Need help getting them completed? The answer is simple – hire a freelance business writer. Okay, so I’m a bit biased on...
by Cathy Miller | Feb 27, 2013
Give-away marketing is better known as content marketing. Basically, you share content that delivers valuable information with potential buyers – for free. The above link to Jennifer Mattern’s Writing for Bloggers lists some of the different formats for...