27 Ways to Add Zing to Your Business Communication

Has your business communication lost its zing? Is it boring? Have you put it on autopilot? Do your words yawn back at you before you hit Send? Even professional writers occasionally lose the pizazz in their writing. Sometimes all you need is a little zing infusion....

Finding the Right You in Business Communication

Do you know what’s so great about writing? It’s all the stuff you learn. Like the You-attitude writing style and philosophy. Author, Kitty O. Locker, first coined the phrase in her book, Business and Administrative Communication. Who knew? You has attitude...

Do You Have a Xerox Brand Identity Problem?

Imagine your brand becoming a universal business term. Sounds great, doesn’t it? Well, maybe not. Xerox is one company that grappled to change public perception of its brand. The following shares the story of Xerox and other businesses whose brands became more...

How Welcoming is Your Business Communication?

Would you slam a door in the face of a potential customer? How about an existing one? Of course, you wouldn’t. Yet unintended business communication actions may trigger less than welcoming business communication. Learn how to replace those missteps with a...

3 Tricks for Vivid Business Communication

Vivid business communication is not a phrase you see every day. Unfortunately, boring is more often the term associated with it. Posts have gone viral over the topic of boring business writing. Not exactly a reason for celebration. Wouldn’t you prefer the word...

Is Your Business Writing Figuratively Speaking?

Business writing is a barbed wire trap (figuratively speaking). Although to some readers (and writers), the pain is real. You navigate a field filled with typos, grammar gremlins, and the dreaded boring. Boring may be the deadliest of them all. Blast boring by...

Stop Those Message-Undermining Dastardly Demons

Are undermining dastardly demons destroying your message? You believe in your business. You’re excited to share it with the world. But somehow your vision is falling short. Could it be how you’re communicating your message? Undermining Dastardly Demons You...

Ten Terrifying Typos in Business Communication

What is terrifying to you? A Stephen King novel? Is Halloween your favorite holiday? It’s one of mine. We find comfort in knowing the terror is not real. Real terror? It’s that moment you discover a typo in your business communication. The following...

3 Scary Signs of Business Communication Silos

During the pandemic shutdown, Martha set up a living spot in one of the empty silos on her family’s farm. Just let COVID try to reach her there. It worked for a while. She had her laptop to connect to the outside world but had no physical contact. But others could not...

How to Stop Business Relationship Killers

Business relationship killers are lurking all around us. The clever killer goes undetected and may never be caught. How can you stop the notorious business relationship killers? Gather the clues they leave behind and stop their reign of terror. Understanding the...