60 Business Blog Ideas for 60 Miles

by Cathy Miller | Nov 6, 2022

Business blog post ideas are always popular.

I have my own form of mind-mapping for blog post ideas.

It starts with a theme.
A recurring theme in my life is the 3-Day Walk for the Cure.
I will use that for the 60 business blog post ideas.

Calculating 60 Business Blog Ideas

I cannot believe it’s time again for my next 3-Day, 60-Mile Walk.

The weekend of November 18-20, 2022 marks my 19th Walk.
Yes, I’m including the virtual walk I did in 2020.
And, once again, I am already signed up for 2023 – my 20th anniversary of Walks.

3-Day Inspiration

A quick background for those of you who are unfamiliar with this event in my life.

In 2003, I participated in my first Walk.
My sister had been diagnosed with breast cancer.
That was all the motivation I needed to get off the couch and on to the streets of San Diego.

Although I intended to walk just that first Walk, I got hooked by the event. I simply cannot walk away. So, this Old Lady Walking will be at it again.

Adding up 60 Miles

I’ll jot down 20 words that pop into my head about the 3-Day
Next, I’ll give you 3 business-related ideas for each post idea
20 X 3 = 60

Didn’t know math was involved, did you?

#1 – Walking

This is #1 because my teammates (Pink Tahoe Ladies) and I do a LOT of walking in 3 days. So, how do we spin that into a business blog idea?

Describe a time you walked away from a sale/potential client. Why did you?
Walk your readers through a complicated or technical business idea/product.
What part of your business feels like you are walking on a treadmill to nowhere? Describe how you change that.

#2 – Cheering

The fabulous people of San Diego cheer us on and give us that added spurt when we need it most. They’re awesome.

Describe ideas for supporting and cheering on your team.
List products/companies you are a fan of and why.
Feature some of your clients’ success stories.

#3 – Crew

The volunteer crew at the 3-Day event are beyond amazing. From traffic control to pit stops and more, we could not survive all that walking without the crew. Thank you, crew!

Introduce your crew of workers to your readers.
Share a business story in which a crew of people had success.
Do you tend to be part of the crew or its leader? Discuss roles and responsibilities.

#4 – Medics

These battlers of blisters, aches, and pain are our saviors on the Walk.

Who is your “medic” when a project is in trouble?
Explain how band-aids on a business problem are only temporary. Offer alternatives.
Describe how you handled a business/client emergency.

#5 – Pink

Pink is the color at the 3-Day.We have our own 50 shades of pink. You’d never know pink is not one of my favorite colors as my wardrobe explodes with it during the Walk.

How do you keep your business in the pink?
What factors color your opinion of service?
Have you ever worn a hat in which you were not comfortable? What did you do?

#6 – Eating

One of the best things about the 3-Day is the license you have to eat items you normally don’t. But even walking 60 miles will not help if you overload on all that’s offered along the route.

Share a work problem that has been eating away at you. Why is it a problem and what can you do?
Show readers how to tackle an issue in bite-size chunks.
Give an example of when you bit off more than you could chew. How did you resolve it?

#7 – PB&Js

Hands down, the peanut butter and jelly combination is my favorite decadence on the 3-Day Walk. It’s the only time of the year I allow myself this childhood pleasure.

Have you (or a client) found yourself in a sticky situation? How did you resolve the issue?
What parts of your business bring you the most joy? Comfort?
What business combination works best for you?

#8 – Blisters

Knock on wood, I have not had blisters since I finally discovered my MBT sandals. It’s been a challenge to find these crazy rocker bottoms year after year. I hope I will never face a Walk without my MBTs.

Have you ever had a client give you a blistering review? How did you handle it?
What kind of business practices rub you the wrong way?
Discuss preventive measures you use in your business so problems don’t pop up.

#9 – Pit Stops

Great crew members run the pit stops on the 3-Day Walk. They have snacks (and more snacks), water, and sports drinks.

Pit crews take such good care of us.

Write about the benefits of taking a break from business.
What helps you replenish your business drive? Creativity?
Describe the last great pit stop you took for a new client/project.

#10 – Laughing

How could you not be in a good mood when you participate in this magnificent event? Okay, so maybe there is the little thing of 60 miles in 3 days.

But the laughter more than makes up for it.

Share a time you turned an angry customer into a laughing customer.
Do you find it easy to laugh at yourself? Or are you pretty serious?
What does the phrase laughing all the way to the bank conjure up in your mind?

#11 – Team

Words are inadequate to describe the impact my teammates have had in my life. And I call myself a writer. I like to say they walked straight into my heart.

Describe the best business team you were a part of. What made them special?
Flip side – what was the worst and why? What did you learn from the experience?
Are you more of a team player or one who prefers to go solo? How does that fit your business?

#12 – Pins

Walkers tend to collect all kinds of pins to adorn fanny packs – or in my case – my water bottle holder.

List 7/10/20 ways to pin down a prospect.
What product/service do you pin your success on?
What business wisdom have you collected over the years?

#13 – Stories

You hear a lot of stories along those 60 miles. Survivor stories, stories about loved ones, and stories about the 3-Day experience.

Share your story about your greatest business challenge.
Talk about someone you admire in business, perhaps a mentor.
Share the history of your business from what you hoped and what you achieved – so far.

#14 – Crying

Crying can be a natural response to those stories. Sharing the journey with a special team can have the same effect.

What business stories resonate with you?
What business mistake made you want to cry? Figuratively, if not literally.
Review a presentation you found particularly moving.

#15 – Port-a-Potties

How’s this for a challenge? Finding business blog ideas from port-a-potties! 😊

Describe the last time you were relieved in a business situation. What happened?
Share a time you had to accommodate a less than desirable business request.
Explain how you had to make do with what you had access to for business.

#16 – Themes

As I mentioned earlier, the pit stops all have themes (like the Hard Walk Cafe shown above). Crew members and most of the teams of walkers have themes, too.

Create a theme for a multi-part business blog post series.
What would you say is the theme of your customer service? Your product?
Share a topic at a conference that presented a unique theme.

#17 – Camp

In my much younger days, I actually stayed in camp. In teeny, tiny tents. I’m smarter now. Our team rents a house nearby.

Have you ever camped out on a prospect’s doorstep? Did it work or annoy?
If you could pack only five business tools, which would you take?
Have you worked a conference event? What did you wish you had brought with you?

#18 – Hills

San Diego 3 Day has a killer “hill” each of the three days. Crew members like to fool us and claim they are shorter, not as steep, or there will be no more hills. All untrue.

How did you climb up the social media hill to get noticed?
Talk about a project that was an uphill climb. How did you get over it?
When did you know the worst business obstacles were behind you?

#19 – Music

We have walkers with boomboxes and bands at camp. Music makes 60 miles shorter. I am sure there is a scientific study about that somewhere.

Share testimonials that were music to your ear.
How did you move a sales presentation past a one-note theme?
Sing the praises of your best customers/employees.

#20 – Finish

The finish of this post almost rivals the finish of the 60-mile, 3-day walk. Almost.

Share what makes a perfect finish to a long project.
What finishing touches do you like on a meeting?
What is your next step after you finish a call with a prospect?

You made it. I hope I say the same about another 3-Day Walk.

Think healthy feet thoughts for me. Walk on.

Share your business blog ideas for posts in Comments.

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