Customers have 5 basic questions they want answered: What problem will this solve? Why do I need this? What’s different about this? How do I know this will work? What do I need to do? I use these five questions in a reality check for business writing. 1. What Problem Will This Solve? When it [...]
Simple can be a thing of beauty. Successful techie-types know there is beauty in taking something complex and making it simple for the end-user. Whether you are using the internet, print or social media for communication, Keep it simple, clear & uniquely yours. Simple is Passion There are countless blogs and books about finding your [...]
Ever feel like creativity has taken a vacation without you? I am a business writer, and sometimes keeping creativity around is challenging. Simple Solutions For me, it’s usually when I am the busiest that I see creativity tip-toeing towards the door. Here are a few things you can do to close the door on its [...]
Today’s post was inspired by Anne Wayman. No, I don’t hate Anne’s website, About Freelance Writing – quite the opposite. Keep it Simple Anne’s recent post on the annoying use of sound on websites resonated with me and many of her readers. Whether it’s someone enthralled by the technology or one who simply likes noise, [...]
Most Tuesdays are Health Care Tuesday at my other blog, Simply stated health care. Just as my business blog looks to Keep it simple, clear & uniquely yours, my health care blog is Keeping health care simple & informative. My Health Care Roots Are Showing For those of you who don’t know me, I spent [...]
Those of you have visited my site know my theme is Keep it simple, clear & uniquely yours. I constantly look for ways of getting my message out. I decided to join the Ultimate Blog Challenge to help me focus on my message. The Challenge This blog challenge is like others – write a post [...]





